For much of the last decade, app growth has been driven by signals marketers could easily see: clicks, installs, sessions, and conversions. But beneath the surface, a far richer layer of data has ...
The demand for data continues to grow from inside and outside every organization and from machines now, too. However, having a surfeit of data is not enough. Organizations must solve the complex ...
Disparate BI, analytics, and data science tools result in discrepancies in data interpretation, business logic, and definitions among user groups. A universal semantic layer resolves those ...