Jordan is a shopping editor at InStyle with more than five years of experience covering fashion, beauty, and pop culture for digital publications. She follows fashion trends and celebrity style with ...

Outerwear is a hotbed for innovation in the outdoors. Icebreaker hops in with a new kind of ‘active’ jacket made mostly of wool. Icebreaker is known for its merino wool and base layers. But the ...

Velocio’s latest Alpha Merino Air Jacket and Concept Merino Long Sleeve jersey remind us why we love wool as a material for winter-cycling apparel. The two pieces together cover an incredibly broad ...

FORLOH is a maker of outdoor clothing for men, women, and kids, that I recently learned about that makes incredibly high-quality gear. I had never heard of them; maybe they are popular and I’m just ...

More than a baselayer brand. For a lot of skiers, Mons Royale is synonymous with color blocked merino wool base layers. But, new this year, Mons is branching out into…down? Yep, the new Atmos jacket ...

We all know that merino wool isn’t just warm, it’s also capable of regulating temperature whether you’re hot or cold. It insulates when wet, dries out quickly, and is almost impossibly soft. Now apply ...

Surfer Mick Fanning has partnered with surf clothing company, Rip Curl, to produce a new range of pure Merino wool jackets, certified by Woolmark.(Supplied) It's hard to imagine surf wear made of wool ...

Wūru Wool Co. based in Salt Lake City in the US, has created an everyday merino wool jacket designed “to be technical where you need and have style where you want it” say it’s designers. Watch the ...

That long history of breeding for fine wool is part of why merino remains so highly valued today. In simple terms, merino is ...