Mars is activating across multiple brands as the holiday lands on a Friday for the first time in 11 years. This story was originally published on Marketing Dive. To receive daily news and insights, ...

We explore best practices in the orchestration of disparate customer contact channels on mobile apps. Customer service executives constantly hone contact center best practices to produce a superior ...

In today's fast-paced retail landscape, businesses must meet their customers wherever they shop, whether online, in-store or through third-party marketplaces. This is the core of multichannel selling, ...

In today's hyper-connected marketplace, mastering omnichannel lead generation is not just advantageous; it's essential for business success. I've observed firsthand the transformative power of ...

Some Spectrum customers in the Rochester region will lose access to certain programming as Spectrum is altering multiple channels in its lineup. The altered access was announced in a recent series of ...

Gone are the days when customer support meant staffing a phone line between 9AM and 5PM. Today, people communicate by using social media, email, chat, phone, and SMS, and it is how they expect to ...