It’s a difficult lending market right now — one in which lenders and servicers can’t afford to lose customers. And in a market where margins are razor-thin, acquiring new leads may not be in your ...

BOSTON--(BUSINESS WIRE)--Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services — today announced the launch of Precision Marketing: a smart, scalable ...

In this discussion, Steve Carickhoff, President of BioPharm Communications, a company specializing in third-party, omnichannel promotion, discusses some of the challenges and opportunities facing ...

Marketers waking up to a world of connected consumers find as many challenges as there are types of devices that pull in mounds of data. It can make media buying and targeting custom messages tricky.

CANNES, France, June 23, 2022 /PRNewswire/ -- Omnicom Media Group, the media services division of Omnicom Group Inc. (NYSE: OMC) today announced a strategic collaboration with Kroger Precision ...

Unlike traditional customer retention methods, Precision Marketing helps you understand your customers’ needs in near real-time, allowing you to contact the right people at the right time with the ...

CINCINNATI, March 20, 2023 – For the fourth year in a row, Kroger Precision Marketing—the retail media business of the Kroger Co. powered by 84.51° — is one of an elite group of media publishers to ...