Strava combines GPS tracking, biometric information, and user-inputted data into algorithms that help athletes analyze and improve their training and athletic performance. Whether you're running, ...

LONDON, April 8, 2026 /PRNewswire/ -- Mars, Incorporated, a global leader in pet care products and services, has today announced a partnership between its IAMS(TM) pet nutrition brand and Strava*, the ...

Fitness tracking is more popular than ever with athletes across the globe logging activity. Strava Heatmaps bring this criss-cross of ground coverage into focus, illuminating the world’s most popular ...

At a little past 7:30 on a sunny late-May morning in downtown Denver, a group of people are milling about near the side entrance to the lobby of the Kimpton Hotel Born. Several are in tech tees ...

Strava has released Beacon to non-paying users. Athletes can choose who they want to share their location with and when they want to share it. Devices with particularly complex integration will still ...

Oregon wants to make its roads safer and more convenient for cyclists, but has a problem—it has very little data on where people ride and what influences their choices. So it turned to an outfit that ...