Ad Age caught up with Lisi German to unpack how she landed two Super Bowl brand deals, and what advice she has for other creators hoping to break into the Big Game next year.

Actionable Super Bowl LX insights to sharpen 2027 planning, from clarity-first creative and smart social surround to inclusive casting and post-game war room KPIs.

Some 23 photographers captured reactions across 11 time zones from Puerto Rico to Tokyo.

Companies filled chief marketing officer positions at a steady clip in January. Here’s a breakdown of data from executive search firm Taligence.

Ad Age caught up with Lisi German to unpack how she landed two Super Bowl brand deals, and what advice she has for other ...

Lesya Lysyj to exit after seven years; marketing team shifts to interim structure as brewer seeks return to growth mode.

The campaign expands beyond menstrual care into a wider cultural conversation about identity.

Led by Omnicom, holding companies cast a wide net, while independents grabbed attention with standout work on advertising’s ...

Champion” reflects the league’s read on the national mood, fan growth strategy and the creative risks of restraint.

Anomaly spot, directed by Julian & Quentin, debuts during Milano Cortina and will air around the Super Bowl as well.

Vote to determine the Super Bowl LX Ad Champion with live, quarter-by-quarter polls. See leaders advance to the finals, and ...

AI in Recent Campaigns Top 5 Creative Campaigns Super Bowl 2026 First-time Advertisers. Super Bowl. Watch Skittles’ live ...