The brand drew widespread criticism this week after a viral post highlighted some of the brand's bold marketing choices.

Popular baby care brand FridaBaby is currently under fire after old ads and packaging resurfaced on social media. Perturbed parents are claiming that the company crossed a line with sexual tones on ...

Fridababy is facing backlash after past marketing materials featuring sexual jokes about baby products resurfaced online, sparking outrage and boycott calls. Critics say the brand crossed a line, ...

In a world suffering from AI fatigue, human-first thinking has become more important than ever and designing for different brains is becoming the next competitive advantage for truly customer-centric ...

The baby supply company has made questionable advertising choices, with taglines like 'what happens when you pull out too ...